Strategic heading, 20.01.2009: Web 2.0 Represents A Fundamental Rethinking Of Business, And The Theory Of The Firm

Strategic heading, 20.01.2009: Web 2.0 Represents A Fundamental Rethinking Of Business, And The Theory Of The Firm
by G. Oliver Young: "So what do I see when I look at Web 2.0, social media, social software, and whatever else you want to call this thing? I see a fundamental rethinking of the definition and function of the firm; the single biggest change since the industrial revolution."

Tags: web2.0, collaboration, strategy, organization, socialmedia, enterprise2.0