by Dion Hinchcliffe: "Of the four aspects of Web 2.0 that Gartner mentions, three of them – including Social Network Analysis, Ajax, and Collective Intelligence — are rated as either transformational or having a high potential business impact."
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No not every organization need's a web 2.0 strategy. They should however have
an Internet strategy that
addresses the issue/impact of this transformation within the information supply
chain. As time goes on the impact will grow making it more likely than not for
an organization to find the need for a specific web 2.0 strategy. Build a good
tem of internal Internal marketing staff as well as an external
Internet consultant.
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