Saturday, October 21, 2006

Portals and KM, 18.10.2006: Web 2.0 Marketing and Marketing Research 2.0

Portals and KM, 18.10.2006: Web 2.0 Marketing and Marketing Research 2.0
by Bill Ives: "Marketing is another space getting turned inside out as Constantine von Hoffman conveys in A Marketer's Guide to Blogging. He writes, blogs and their cohorts in consumer-generated media (podcasts, community sites and the like) are here to stay."

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